CALM
A website that helps saves lives and raise funds.
The Campaign Against Living Miserably (CALM) runs life-saving services, provokes conversation and brings people together so they reject living miserably and get help when they most need it.
Accessibility and speed were key drivers with this build – the CALM website needs to be available to people in crisis at all times. It signposts the free 365-day a year helpline, 24-hour webchat, and a huge bank of mental health resources to help people in crisis.
OUR APPROACH
Discovery + Collaboration
Due to the sheer scale of this project, meticulous planning and a thorough specification were needed.
Collaborating with design agency Studio Output, the site needed to build community, help anyone struggling, foster a sense of belonging and support fundraising.
OUR APPROACH
E-commerce + Integrations
E-commerce funds the charity, as well as providing users with the resources and branded kit they need to fundraise and spread the message. We utilised Craft Commerce and our own custom plugins to extend the functionality to meet CALM’s unique requirements.
All fundraising activity, including purchases, is integrated with CALM’s bespoke CRM. Again, we did this by developing custom Craft plugins for the project.
OUR APPROACH
Protection + Acceleration
The site runs life-saving services, so it needs to be lightning fast and secure to ensure that it’s available at all times.
We used Cloudflare to provide additional levels of protection and acceleration beyond those we applied to the build.
THE RESULTS
A lightning fast, accessible website with a positive outlook.
As a trusted development partner of design agency Studio Output we combined the fast, robust and secure Craft CMS backend with front-end flare that brought their bold new designs to life with animations and interactions.