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Project Me Hero Mobile


A bright and zingy, high impact brand.

The brief: To invent a fresh and innovative look for this exciting new app startup.

Thorough research and analysis of the app, its target audience and competitors helped inform the evolution of this bright and zingy, high impact brand. Setting the brand rules and language into the guidelines has helped ensure the Portl brand is developing on a solid foundation.

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Portl Brand Guidelines
Portl Brand Guidelines 2
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Portl Brand Guidelines 4
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"I engaged Subism to create the branding for a new app, prior to it even being built. They took the time and effort to really understand the app, the vision, and the messages I wanted to communicate...

Hamesh Dunn — CEO Portl

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I Heart Portl

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