East Midlands Airport

Helping East Midlands Airport get noticed with fun and visually engaging campaigns.


Social Media Campaign, Digital, Game


Increase the brand awareness and promote the use of the Skylink bus service by creating an engaging promotional campaign for the East Midlands Airport Skylink.


Twice a year we help East Midlands Airport promote their shuttle bus service with engaging cross media campaigns. In this case a ‘Where’s Wally?’ style game of Find the Driver, using a bright and illustrative style, gained over 1,000,000 views across social media and over 6,000 people entered the competition.

A fun and interactive 'find the driver' social media and online marketing campaign created by Subism helped us drive up engagement with 88% more competition entries than last year!

A total of 14,000 people engaged with the campaign within a two week period.